Because of this efficiency, we continue to save a great deal of money in regards to content management and on-air playout across the Radio Magic network.” 'DAD has always worked well for us. “The new tools are as intuitive as the DAD applications we have added in the past, with a quick learning curve that allowed us to integrate them into our operation immediately. ‍ “DAD has always worked well for us, and has simplified our work from both a time and staff point of view without it, we would need at least 12 operators just to manage our on-air operation alone,” said Barbieri. Plug-ins for remotes and sporting events. Our software is an industry game-changer for users of radio automation, audio logging, and content retrieval. Radio Magic has now taken automated workflow simplicity further with the integration of ENCO’s Ensemble Music Scheduler and enCloud toolset. Built-in scheduling, log editing, voice tracking, on-screen weather reports & full satellite integration come standard. “We were the first broadcasters in the world to leverage a fully automated radio system from a single PC,” said Radio Magic General Manager Raffaele Barbieri.

OnAir Radio contains everything you need to run a radio station: a player, multiple carts, a jingle machine, a library and an integrated music scheduler.

The two-station FM network serving southern Italy has long relied on DAD to simplify workflows and reduce costs and labor. OnAir Radio is our advanced and reliable radio automation software.

Radio Magic has been an ENCO customer since 1993.